GW NIL Policy
GW Student-Athlete Name, Image and Likeness (NIL) Policy
The George Washington University (“University”) supports student-athletes pursuing name, image, and likeness (“NIL”) activities in alignment with the Department of Athletics (“Department”) expectations to be the most positive and visible display of discipline and excellence and in accordance with applicable law, NCAA regulations, and this Policy.This Policy applies to all currently enrolled student-athletes and committed prospective student-athletes. A committed prospective student-athlete is one who has signed a University’s written offer of admission and/or financial aid or for whom the University has received a financial deposit in response to our offer of admission. Throughout this Policy, enrolled student-athletes and committed prospective student-athletes shall be identified as student-athletes.
Effective July 1, 2025, University student-athletes may receive compensation from the University or from third parties for their NIL and NIL activities subject to applicable NCAA and College Sports Commission (“CSC”) rules and the House settlement agreement. For purposes of this Policy, NIL activities include any activity in which a student-athlete’s NIL is licensed, transferred, or used for endorsement, promotional, or other commercial purposes, including use by the individual student-athlete, an individual other than the student-athlete, a commercial entity, or a nonprofit or charitable entity.
A student-athlete’s involvement in NIL activities will not relieve the student-athlete from their obligation to comply with all NCAA, CSC, University, and Department academic standards, requirements, regulations or obligations; team rules of conduct or other applicable rules of conduct; standards or policies regarding participation in intercollegiate athletics; disciplinary rules and standards generally applicable to students at the University; and any applicable federal, state, or local law.
This Policy is subject to ongoing review and may be revised as new NCAA, CSC, federal, state, or local legislation is enacted, circumstances change, and/or best practices are developed.