
Partnership extended with GW's multimedia rights holder
GW Athletics Announces Long-Term Corporate Partnerships Extension; Creates Raise High Revs
7/8/2024 4:27:00 PM | General
George Washington Athletics announced an extension of its multimedia rights management and revenue generation partnership with Bullpen Strategies. With the extension, Bullpen Strategies will continue to implement its long-term vision for the department to grow relationships with the business community and enhance the experience for GW student-athletes, fans and the university community.
The creation of Raise High Revs allows Bullpen to reintroduce itself to campus, make it easier to connect to the incredible platform college athletics provides, and demonstrate a long-term commitment to building and delivering value for the George Washington University.
"We are thrilled to announce this extension," said Athletics Director Tanya Vogel. "Two years ago, we believed that the property would grow with the commitment of a laser-focused partner, and the Bullpen Strategies team delivered double-digit annual revenue growth. I am excited for Graham and his team to continue their work with GW."
In its role driving revenue and partnerships, Raise High Revs will connect brands and messages to fans across multiple platforms to build new revenue streams and to enhance the involvement for current partners of GW Athletics.
In addition to partnering with brands to connect with fans and alumni through traditional sports marketing assets, Raise High Revs is excited to extend its reach to the offer out-of-home branding options on the 4K videowall located inside GW's campus store located at 2125 I St. NW.
"We're thrilled to continue our relationship with GW Athletics,"Â said Bullpen Strategies co-founder Graham Dunn. "Facing changes across the industry, this commitment enables our team to lock arms with our partners and push forward to grow the GW program. Our experience becoming part of the GW community has been fulfilling both professionally and personally, and we are excited to continue to grow along with our partners in the Athletics department. We are lucky and honored to be trusted with such a proud and tradition-rich program and university and look forward to seeing what's next for GW student-athletes, the student body and the entire GW community."
The creation of Raise High Revs allows Bullpen to reintroduce itself to campus, make it easier to connect to the incredible platform college athletics provides, and demonstrate a long-term commitment to building and delivering value for the George Washington University.
"We are thrilled to announce this extension," said Athletics Director Tanya Vogel. "Two years ago, we believed that the property would grow with the commitment of a laser-focused partner, and the Bullpen Strategies team delivered double-digit annual revenue growth. I am excited for Graham and his team to continue their work with GW."
In its role driving revenue and partnerships, Raise High Revs will connect brands and messages to fans across multiple platforms to build new revenue streams and to enhance the involvement for current partners of GW Athletics.
In addition to partnering with brands to connect with fans and alumni through traditional sports marketing assets, Raise High Revs is excited to extend its reach to the offer out-of-home branding options on the 4K videowall located inside GW's campus store located at 2125 I St. NW.
"We're thrilled to continue our relationship with GW Athletics,"Â said Bullpen Strategies co-founder Graham Dunn. "Facing changes across the industry, this commitment enables our team to lock arms with our partners and push forward to grow the GW program. Our experience becoming part of the GW community has been fulfilling both professionally and personally, and we are excited to continue to grow along with our partners in the Athletics department. We are lucky and honored to be trusted with such a proud and tradition-rich program and university and look forward to seeing what's next for GW student-athletes, the student body and the entire GW community."
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